Marketing training on the web for public library staff
Introduction to Marketing the Library Module 6
Learn from others!
This module is a showcase of a few outstanding
marketing ideas from Ohio libraries. There are many more! There are great marketing ideas
on all the web sites listed in the Directory of Web Accessible Ohio
The Ohio module showcases concepts of the marketing process, covered in the first five
modules in Marketing the Library, web-based training for Ohio public libraries.
The first few pages are examples from specific libraries. The remaining pages
illustrate concepts of mission, process, products, place, and promotion.
Is this for you?
Module 6 is for staff who know
the basics, understand the marketing process,
and want to see examples of library marketing.
Before you start
Read instructions for
trainees and for supervisors
on the About page.
glossaries for new terms and concepts and
see suggested bibliographies for further reading.
Euclid Public Library
OhioLINK offers a gallery of Ohio promotion ideas including
-Blogs & News Sites
-Brochures, Guides & Pamphlets
-Flyers, Banners & Signs
-Marketing Plans & Other
-Newsletters & Columns
-Videos & Virtual Tours
Explore examples and ideas about library marketing in
Ohio public libraries.